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What are some of the things that affect Response Rates

There is no ’one size fits all’ formula for calculating response rates. No company on earth can guarantee you a certain percentage every time you advertise. If they could, we would all be millionaires, simply putting £100 in the machine and out pops £120! Companies who advertise percentages are not telling you the fact Response…
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Why Use The Private Postman?

As one of the foremost exponents in the industry, with innovative ideas that have revolutionised the concept of leaflet distribution, TPP has introduced procedures and safeguards that ensure that all your leaflets are delivered on time and in prime condition. Your Own Private Postman When our distributor is delivering your leaflets he/she will act as…
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How to optimize your leaflet distribution campaign?

Repetition is the key to successful advertising. When was the last time you've seen a TV advertisement only once? Probably never! Repeating your leaflet campaign on a regular basis creates product awareness and familiarity. Ensuring that your company will always be the first to come to mind. It is impossible to predict a response rate…
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