We at The Private Postman believe in the importance of a well trained team. When it comes to executing effective leaflet distribution campaigns on regular basis individual decisions made by distributors on the ground are extremely important. Sometimes the focus in this business can shift to technology like GPS and live tracking systems or the…
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How we update our mapping system?
How and why do we update our mapping system. The backbone of the delivery system for any leaflet distribution company is it's mapping system. It is created with the purpose of identifying where the various target demographics live, which postcodes are good for leaflet distribution and which areas within each postcode should not be delivered…
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The 3 keys to leaflet distribution according to The Private Postman
A successful leaflet distribution campaign relies on relatively few principles that however need to be adhered to and not compromised on. When a fleet of 50-100 distributors is delivering on daily basis and large amounts of money are spent it's those principles that allow us to run effective and efficient campaigns regularly. It is important…
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Shared vs Solo Distribution
We are commonly asked about many details of how our deliveries are made. One of the most discussed topics is the difference between delivering a single leaflet at a time (Solo or Solus Distribution) and delivering more multiple leaflets through each door (Shared Distribution). This has been a hot topic in our industry for a…
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