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Category Archives: Marketing

Why is repetition important in leaflet distribution?

Every leaflet distribution campaign stands on four pillars. A quality design, well selected area for distribution, properly executed delivery and repetition. A lot of attention is generally devoted to the first three aspect mentioned above and repetition is often overlooked. It is however one of the most important things to consider for anyone looking into…
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How to design a leaflet for an effective leaflet distribution campaign

There are multiple elements that affect the success of your leafleting campaign. Selecting the right company that will deliver all your leaflets in perfect condition is one of them. Scheduling your campaign for the right time of year, targeting an appropriate area, delivering the right amount of leaflets and making sure that your services or…
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How to become a well-known business in your local area

On a daily basis we at The Private Postman deal with clients that come to us with one specific problem that could be fatal to any local business. Not many people in the area where the business is based know of it's existence. For a small local business it is imperative to have a real…
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People are More than the Sum of their Data

It’s a bright, new, 2017 and we’re reading our way through the annual round of “what does this year hold for marketing” posts on the internet. Some are interesting and some are well written, a fair sprinkling are even both. Very few of them, however, seem to be connected with the real world in which…
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