Monthly Archives: November 2021

Reading time: 8 minutes There are many ways a business can try to reach potential customers locally. We have online advertising, outdoor advertising and many other techniques available. One of the most effective ways of reaching people locally where they live is mailshot advertising. 1. What is mailshot advertising? 2. The biggest advantage of mailshots…

Reading time: 6 minutes Questions about the terms ‘door drop’ and ‘canvassing’ come up relatively often when speaking to our clients. Are these the same thing? How do they relate to pamphlet delivery and leaflets? The simple answer is that they are all the same. In the UK canvassing means the same thing as pamphlet…

Reading time: 5 minutes Table of contents 1. B2B or door drops 2. What is too big? 3. Why use a brochure? 4. The advantages of catalogues 5. Why not deliver yourself? 6. Size of your campaigns 7. Common uses 8. The cost 9. Design and print 10. Repurpose your brochure [spacer] We generally recommend…