The TW2 postcode covers the areas of Strawberry Hill, Twickenham and Witton. It neighbours on Hounslow in the North, Hanworth in the West, Teddington in the South and Richmond in the East.
TW2 is a rather large and varied postcode. The best way to understand it is to break it down into smaller areas. Our mapping system can be very helpful in this. We make sure to break each postcode in London down into smaller areas that we call Groups. Each Group is around 5000 leaflets. These groups are put together in a way that makes sure that by selecting a specific group you will be targetting a somewhat homogeneous demographic. We make sure that these Groups are distinguished by the types of properties or the types of households and income levels that can be found in them.
This allows us to break down larger or more varied areas into smaller units we can recommend to our clients and that are easy to navigate. These Groups are have a coded identifier attached to them and are used to keep you informed of the ongoing deliveries. Our live tracking system we call The Mercury System informs you in real time about exactly when and where your leaflets are being delivered in real time.
In breaking down TW2 we can starts in it's Easter part. Strawberry Hill got it's name from Horace Wapole who is the creator of the unique Strawberry Hill House. The Strawberry Hill House is a local landmark and a Gothic Palace. It's architecture and artistry has been an inspiration to many English gothic writers like Mary Shelly (Frankenstein) or architects like Charles Barry. As such it has been influential on the current shape of the Houses Of Parliament in Westminster. Strawberry Hill in it's current form has origins in the 18th century. It used to serve as a rural retreat to well-off Londoners. It's proximity to the city and other centres of business like Richmond has transformed it into what it is now. A home to many busy professionals looking to escape the hustle and bustle of the city. It is also one of the most affluent areas in London and is basically 100% comprised of residential buildings. There are easily accessible and as such any local company looking to deepen their impact on the local market in TW2 will benefit from leaflet distribution here.
Thanks to the level of affluence here many companies that are not specifically local but are looking for wealthy customers in and around London often look to this area as one of the first places to target.
The Western part of TW2 will be very similar with slight differences. The properties here are not going to be large town-houses but mostly terraced houses lining the streets on both sides. The access to green areas of Crane Park and many golf courses still makes this a very desirable location.
The TW2 postcode is also a home to one of the largest cultural landmarks in London and that is the Twickenham Stadium.